Stock Rating Downgrade
Reflecting eroding fundamentals and low Appreciation Potential, the Value Trend Rating for Harte Hanks Inc. (NASDAQ: HHS) weakened in the last week. HHS’ current Value Trend Rating is D and the prior Rating was C. Details supporting this lower rating are included in our next report.
Recent Price Action
Harte Hanks Inc. (NASDAQ: HHS) stock rose modestly by 0.4% on 6/7/24. The stock closed at $7.33. However, trading volume in this advance was exceptionally low at 48% of normal. The stock has been strong relative to the market over the last nine months but has declined -0.8% during the last week.
Current PriceTarget Research Rating
With future capital returns forecasted to exceed the cost of capital, HHS is expected to continue to be a major Value Builder.
Harte Hanks has a current Value Trend Rating of D (Negative). The Value Trend Rating reflects very contradictory signals from PTR’s two proprietary measures of a stock’s attractiveness. Harte Hanks has a very low Appreciation Score of 7 but a slightly positive Power Rating of 68, triggering the Negative Value Trend Rating.
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