Alert: Rating Downgrade (12/15/23)-Prudential Financial Inc (NYSE: PRU).

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Stock Rating Downgrade

Reflecting eroding fundamentals and low Appreciation Potential, the Value Trend Rating for Prudential Financial Inc (NYSE: PRU) weakened during the last several trading days. PRU’s current Value Trend Rating is C and the prior Rating was B. Details supporting this lower rating are included in our next report.

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Recent Price Action

Prudential Financial Inc (NYSE: PRU) stock declined modestly by -1.3% on 12/15/23. The stock closed at $103.86. Moreover, trading volume in this decline was exceptionally high at 258% of normal. The stock has been exceptionally strong relative to the market over the last nine months and has risen 4.2% during the last week.

Current PriceTarget Research Rating

PRU’s future returns on capital are forecasted to be above the cost of capital. Accordingly, the company is expected to continue to be a major Value Builder.

Prudential Financial has a current Value Trend Rating of C (High Neutral). With this rating, PTR’s two proprietary measures of a stock’s current attractiveness are providing very contradictory signals. Prudential Financial has a slightly negative Appreciation Score of 36 but a very high Power Rating of 91, leading to the High Neutral Value Trend Rating.

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